February 2-5, 2026 | San Diego, CA
San Diego Convention Center

2025 Technical Conference Sessions

Scaling customer engagement for the clean energy future

March 26, 2025
C147/ 154
Customer Engagement , Digital Transformation

As utilities set more ambitious decarbonization and load flexibility goals, engaging and activating customers at scale is more important than ever. Today's customers expect seamless, personalized experiences across all aspects of their lives, including from their energy providers. In this session, we'll discuss how utilities can leverage cloud-based technologies to deliver Amazon-like experiences that drive participation in clean energy programs. We'll examine strategies for personalizing offers and messaging, meeting customers through their preferred channels, streamlining participation processes, and enhancing interoperability with industry partners. Through these advanced engagement techniques, utilities can effectively scale their customer interactions to meet ambitious clean energy goals while delivering the modern experience customers demand.

Session sponsored by AWS

Panel Moderator
Rolf Gibbels
Rolf Gibbels, Head WW Business Development | Go to Market - Amazon Web Services
Speakers
Lon Huber
Lon Huber, Senior Vice President, Pricing and Customer Solutions - Duke Energy
Laura Fletcher
Laura Fletcher, Director of Product - Uplight